ukactive works with the Strategic Partner Group to develop the evidence base for physical activity and establish best practice on a range of issues from public health to workforce and skills development.
The ukactive communications team is both a source of original news content and respond to regular requests from trade, local and national media publications. It is available to support the preparation of news content relating to active lifestyles and the sector, so as to ensure reporting is accurate and based on the latest available evidence.
We work to protect and promote the work of ukactive and our members through appropriate media engagement, and we work closely with our members, who provide case studies and expert spokespeople on a wide range of topics. The ukactive team uses its network of contacts in the trade, consumer and national media to ensure that the active lifestyle sector has a voice on key issues related to the sector, to provide advice to consumers and to influence decision makers.
We provide a daily news monitoring service for our members and partners, to keep them up to date with all the stories affecting the sector.