The European Week of Sport is an initiative of the European Commission to promote sport and physical activity across Europe – to #BeActive. Sport and physical activity contribute substantially to the health and wellbeing of European citizens, however the level of physical activity in Europe is currently stagnating and even declining in some countries. The European Week of Sport is a joint response to this challenge as well as a call for action. This year’s edition is also a milestone as it marks the 5th anniversary of the European Week of Sport.
The week will take place between 23rd – 30th September and aims to support and promote the benefits of an active lifestyle, via the #BeActive message.
Over 30 countries will participate in this all-inclusive campaign – week is for everyone, regardless of age, background or fitness level. With a focus on grassroots initiatives, it will inspire Europeans to #BeActive on a regular basis and create opportunities in people’s everyday lives to be healthier and happier through the involvement of physical activity.
In 2018, the European Week of Sport saw more than 50,000 activities delivered across 32 European countries, resulting in over 13 million active participants. For 2019 European Week of Sport will continue to inspire people to #BeActive and aims to increase its impact on last year’s outcomes.