As we finally move out of the cold and dark nights of winter and start enjoying spring, it is clear this year is shaping up to be busier than ever before. It has been personally extra eventful over the past few months, as I test my skills on the gym floor undertaking a Future Fit PT Course with colleagues Jak and Geraldine, a fun yet testing challenge. You can read more about our experiences training to be PTs on page 34.
Nonetheless, the hectic schedule hasn’t tempered our enthusiasm here at ukactive to get more people, more active, more often, and we are excited at what we think will be a landmark year for the sector. March signalled a new chapter for the organisation, with the arrival of two new events shining the light on new and exciting areas being embraced by the ever- expanding physical activity sector.
We kicked off spring in style with Sweat, an event bringing together the movers and shakers involved in the boutique fitness boom of recent years with a broad cross section of industry stakeholders who share a passion for world class customer experiences.
Some of the major highlights, including countless insights from the trailblazers in boutique fitness, can be found on pages 30 and 31.
The pioneering ActiveLab accelerator, the first of its kind across the world, has served to match promising start-ups with the leading lights of business and physical activity. That landmark programme also wrapped up last month with ActiveLab Live! on the 15th March.
The finale event provided the perfect climax to the 12-week programme, shining a light on the innovations that will shape the sector for years to come. An overview of this event and details how to get involved next year are on pages 32 – 33.
A busy spring then, but we won’t be resting on our laurels. This month sees us look ahead once again with the annual ukactive Conference around the corner – helping members to connect to the biggest issues facing the sector and each other. Flame really is turning into a festival of opportunity for members, with a golf day, a focused day of training for site level professionals, the pre-conference reception, the Conference and topped off with the Flame Awards. You can read more about the event on pages 24 – 25.
Looking ahead to the end of summer, National Fitness Day (confirmed for 27 September 2017) looms strikingly on the horizon. The aim this year is to go bigger than ever before, and an apt demonstration of that ambition will see the launch take place on ITV’s This Morning Live in May. Make sure you tune in!
We look forward to seeing many of you at Flame to highlight the steps we’ve taken so far in the past year; and hopefully we can turn a jam-packed spring into a ground-breaking summer. I fully expect the sector to join us in putting in the hard yards to make that happen.
More People More Active More Often