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ukactive has today (Friday) announced the line-up for its thought leadership event for the boutique and independent fitness sector, Sweat, which this year joins forces with PerformX Live for the first time.

Sweat 2023 will take place as part of PerformX Live on Friday 17 March in London’s Tobacco Dock, helping to make it the most impactful Sweat to date as the independent sector goes from strength to strength.

Sweat has become one of the biggest events in the industry’s calendar, connecting forward-thinking brands, start-ups, influencers and investors across the boutique and independent space.

Through engaging panel sessions and keynote speakers, visitors take away cutting-edge data insights and business knowledge to grow their organisation.

Inspirational personal trainer, author and presenter, Laura Hoggins, will kick-off the day with a keynote speech reflecting on the trends, themes and lessons from the past year, before exploring the ways businesses can manage the ongoing economic challenges and the cost-of-living crisis. Laura has grown the brand at personal training small-group studios Foundry, and is the author of best-selling book ‘Lift Yourself’.

The line-up also includes Founder and CEO of Heartcore Pilates, Jessie Blum, and CEO of Gladstone Software, Claire Rollins, who will be hosting a ‘Fireside Chat’ to share how they used customer service and developed their brand voice to create brand loyalty.

This will be followed by an impressive panel of CEOs including David Stalker from Myzone, Andy Hall from Brand Xchange, and David Birch from Endurance Zone, who will discuss the emerging role of technology and gamification in the sector, and how to utilise it to improve customer retention.

Sweat will also tackle the latest issues in sustainability, with an unmissable panel featuring Senior Propositions Manager at Nuffield Health, Joanna Seldon, and Head of Strategic Account Management at Xplor Technologies, Dave Alstead, who will discuss how to integrate sustainability, business development and innovation into a successful business plan.

A one-day ticket to ukactive’s Sweat 2023 provides access to all Sweat sessions and also to the PerformX Live event.

PerformX Live is the ultimate experience for personal trainers and fitness and wellbeing professionals, where delegates will hear from thought leaders on the latest industry trends, connect with up to 5,000 fitness industry professionals, and experience workshops and workouts from premium brands and athletes.

Huw Edwards, CEO of ukactive, said: “We are delighted to reveal such a strong line- up of speakers from across the industry for this year’s Sweat.

“As part of our new partnership with PerformX Live, this year’s event promises more value and networking than ever, at what is a crucial time in the sector’s growth.

“Sweat will showcase how far boutique and independent operators have come over the past year, and how new partnerships and collaborations are leading to true integration with the wider sector.

“The changes we have made to ukactive’s governance structure mean this industry is well positioned to tap into the growth of our brilliant, innovative sector and Sweat marks the next chapter in our journey together.”

Steve Orton, Director of Brand Experience at PerformX Live, said: “Partnering and having Sweat integrate into PerformX made a lot of sense. Understanding the audience and knowing we could collaborate allows visitors unbelievable quality content and value for money.

“The Sweat content looks brilliant with some leading names involved – I’m looking forward to welcoming many of the industry to PerformX for a brilliant experience.”

Purchase your tickets here, and use our discount code SWEAT15 for 15% off your ticket.