What branding can really do – for you and for your business
She is a regular commentator across all media, including CNN, BBC, Sky and social channels, as well as a columnist for national newspapers and trade magazines. She was a mentor and judge on the CNBC award-winning business series ‘Pop Up Start Up’, in association with Alibaba.
She is a non-executive director on the board of a number of businesses including John Lewis Partnership, ASOS, Nationwide Building Society and Ascential plc (owner of Cannes Lions and WGSN), and was previously on the boards of Bupa, Emap and Dixons Retail plc. Her non-profit board experience includes WWF (Worldwide Fund for Nature) and as a member of the UK Government’s Sustainable Development Commission. She is a Trustee at Green Alliance, and is Chair at the global sustainability non-profit Forum for the Future. She is also a Visiting Fellow at the Said Business School at Oxford University.
Rita is the author of best-selling books including ‘The Future of Brands’ and The Economist ‘Brands and Branding’. Rita recently published a new book on leadership ‘Love Your Imposter’, which captures her uniquely honest thoughts on what it takes to build your personal brand and become a business leader in the world today. This launched in summer 2020 and has received exceptional reviews, including from Hillary Rodham Clinton. It is available here www.koganpage.com/love-your-imposter or on Amazon here
Rita has been described as honest, fresh and funny as well as being an acknowledged business and brand leader. She tells it like it is. Her authoritative yet witty delivery results in a warm and emotional connection with her audience meaning that no matter the size of the audience, they all feel like they’ve had a one-to-one. She can speak to CEOs and board audiences from major multinationals through to entrepreneurs, young executives and grass root employees. She always tailors her content to suit the crowd. She also creates fresh content for every platform and always ensures that delegates leave having learned something new.
KEY SPEECH TOPICS:
Sustainability in business
Women in business
Overcoming imposter syndrome
Branding in the digital age
How to build a world class brand
The business value of branding
Branding for the boardroom
Branding for SMEs and entrepreneurs
Disruption and innovation
Branding for not-for-profits
Building a portfolio career
All sectors and stages of business, from start-ups to global corporations. Both B2C and B2B. Diverse audiences
FOR FURTHER INFORMATION
Please contact: email@example.com
For more information, go to www.ritaclifton.com
A shared ambition for growth
Paul’s research has reviewed the data from 5.5 million customers, from 4000+ clubs in 70 topic areas. He has presented more than 150 international presentations in 31 different countries. 17 times for IHRSA.
Paul is known for his extensive work with operators developing systems and practices to improve retention. His clients have included, Gold’s Gym International, The Gym Group, Marriott Hotels Europe, Elixia Norway, Club Med Gyms Paris, Reebok Sports Club London and multiple leisure and recreational centres, YMCA’s and Independent operators.
His work has with the Hertfordshire Sports Village increased their revenue by 35% in just two years and generated a regular NPS score of 78+.
Paul has two master’s degrees, one in exercise and health behaviours the second in social science research. Paul’s research focus for PhD was in health club member retention.
Ellie is a former fitness and wellness journalist, and has edited and written for publications including Men’s Health, Cyclist, Women’s Fitness, Runner’s World and Trail Running. She is also a gymnastics coach, yoga teacher and breathwork coach; teaching at studios, gyms and wellness centres across Buckinghamshire.
At Cake, Ellie leads the Global and Europe strategy for Major League Baseball; works across the UK strategy for PUMA and Adobe; and acts as strategic counsel across Cake’s rugby portfolio.
Ollie’s military career began at the age of 18 when he joined the Royal Marine Commando’s and toured operationally in Northern Ireland & Operation Desert Storm in Iraq. Upon his return to the UK Ollie was recommended for SAS Special Forces Selection after five years service with Commando’s. Upon completion of the grueling 6 months selection process Ollie was one of 7 candidates to pass selection from an initial 250 that started the course.
On completion of SAS selection Ollie then joined the Special Boat Service, (SBS) to undergo further training to qualify as a Special Forces Combat Frogman.
During his six years in the SBS he undertook a number of high profile missions in a variety of locations both on land and sea. Ollie’s missions included, counter narcotics, counter terrorism, homeland security, counter insurgency operations and humanitarian efforts. Ollie also qualified as a pilot of the Submersible Dive Vessel (SDV), a mini sub used to insert Special Forces Combat Soldiers behind enemy lines.
After leaving the Special Forces Ollie initially worked in Iraq as a private security contractor for American TV crews, which saw him saving 12 members of his vehicle convoy from armed attack whilst driving his vehicle at 140kms/hr en-route to Baghdad. He spent seven years as a Country Project Manager in the Middle East for major infrastructure projects, responsible for employing and training a 2000 strong Iraqi guard force. Ollie is a Special Forces bodyguard instructor with extensive military and corporate experience for private projects and government officials.
Ollie then headed to South East Asia using his incredible military training to benefit the lives of those less fortunate whist working for a charity. He was lead command of a three-man team bravely infiltrating child trafficking rings. One such mission saw the rescue of 22 children destined for the sex trade and sweat shop labour. The largest and most controversial mission the organisation has witnessed. Those children were taken to safe houses and are now being educated and live happy lives in a loving caring environment.
Upon Ollie’s return to the UK in 2014 after 13 years overseas he started developing a concept to allow his training and experience to benefit others. BreakPoint provides leadership and development courses to the corporate and public sector, motivation and mindset from the elite Special Forces and a range of Media services to the TV & Film industry. This continues to operate alongside his newly established television career.
A seasoned author with now four highly successful best-selling books under his belt, fiction and non-fiction.
Ollie’s passion for writing and sharing his experience and knowledge through this platform is something very much in the forefront of his commitment to his book writing career.
This year Ollie will be embarking on an amazing challenge to climb Ama Dablam, a 6,812 metres mountain in the Himalayas with Nims Purja from the hit Netflix documentary 14 peaks. This alongside further development of BreakPoint with virtual and online programs, and Battle Ready Fuel’s on-going global growth, the launch of The BreakPoint YouTube Channel and his continuing work to inspire and change the lives of many, Ollie and his team has much to be excited about.
KEYNOTE: Reflections on my time as ukactive Chair
Lady Grey-Thompson has continued to be involved in sport and physical activity since her retirement from the track. Her main focus is as the Chair of UKActive and the Duke of Edinburgh’s Award Scheme. She will be the Chair of Sport Wales from 1 July 2022 as well as being involved with several other organisations.
In 2010, she became a member of the House of Lords, where she sits on the Cross Benches as an independent and non-political Peer. Her areas of interest include sporting matters as well as a range of other issues.
MORNING BREAKOUT SESSION SPEAKERS
Time: 11:15 – 12:15
CHILDREN, YOUNG PEOPLE & FAMILIES
Youth voice: Applying youth voice to build community hubs for young people to provide positive, inclusive and safe opportunities
The decade for change within public sector leisure: Ensuring the sector has the ability to continue tackling inequalities and supporting an active nation
He is particularly proud of the achievements of the whole business from the contracts and awards the business has won to the quality marks and benchmarking scores it has achieved. All a result of the hard work and dedication of our colleagues, many of which have grown and developed with the business
Sarah’s continued ambition is to develop high quality public leisure that contributes to social and health benefits in local communities. Recently appointed to the ukactive Member’s Council, Sarah supports the sector to thrive and plays a tangible role in encouraging growth, confidence and investment in the industry.
How digital strategy can support your overall core leisure strategy: Understanding expectations from their digital experience
DIVERSITY & INCLUSION
A sector for everyone: How diversity and inclusion are essential to fulfilling sector and market growth
AFTERNOON BREAKOUT SESSIONS
TIME: 14:45 – 15:45
INSIGHT & POLICY
The business of health: The role of business and the sector in improving the health of the nation
He is passionate about helping people improve their quality of life, and his appointment as CEO signifies our commitment to becoming a forward-thinking market leader and continuing our journey of becoming a world-class health and wellbeing company.
Innovation for active ageing: Scalable products and services for your gyms, pools and leisure centres to reach the older adult
Additionally, Simone is one of the co-editors of the International Society of Physical Activity and Health (ISPAH) monthly newsletter and is a member of the team responsible for the publication of the Scotland Healthy Active Kids Report Card 2021.
Examples of this cross-sector partnership leadership work includes development of a programme to deliver workplace health screening and social prescribing and innovative health and cohesion projects including work to enable adults in drug and alcohol recovery to improve their health and wellbeing and move towards employment.
Adrian is committed to ensuring that charities and voluntary sector organisations have the opportunity to step up and work creatively with businesses and public services to deliver better outcomes, particularly for our disadvantaged communities. Adrian is also a Non-Executive Director of University Hospital Morecambe Bay Trust.
Chris has extensive experience in innovating in the fitness, health and well-being sectors, working with clients like Fitness First, Nuffield Health, Les Mills and the NHS. Chris’ background is in strategy, marketing and innovation consulting.
Considerations when designing your connected digital strategy: Creating a seamless digital experience for members across all channels
With over two decades of experience in building and scaling companies across the fitness technology space, Alex was previously CEO of Netpulse, a leading provider of branded apps to fitness operators, which was acquired by EGYM in 2018. Prior to Netpulse, he established and led Zoom Media’s operations in Europe for 10 years.
A sector redefined: Redefining how we present and demonstrate the value of the independent sector
Prior to this, Carl spent 8 years working for Virgin Active and other UK clubs in Group Fitness Management and National Product roles, in addition to running his own health and fitness business.
This breadth of industry experience has allowed Carl to build unparalleled expertise in the Group Fitness space. He is dedicated to helping partners build healthier businesses, working with them to achieve their business goals and supporting member retention and recruitment challenges.